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Email Marketing Manual

The do's and how to's of email marketing

Events

Ad:tech London 2009

The theme for this year’s ad:tech London is ‘Think strategy, not technology!’ ‘Within the current economic situation, the use of digital has arisen as the most and essential challenge organisations need to face in order to strength their strategy, evolve campaign measurement and optimise overall return on marketing investment.’

The exhibition will feature ‘The Mobile Marketing Show’, Google University, over 120 free educational sessions. New Media Age will also reveal the 2009 listing of the ‘New Media Age Top 100 Interactive Agencies’ at the show.

Ad:tech London remains the only place to quickly source robust solutions learn best practices and get expert advice on how to make your business thrive online.

Pure, sponsors of the EMM, are exhibiting at ad:tech London, stand 352. Robin Kennedy of Pure will be presenting a seminar entitled ‘Email - to Blast, to Broadcast, or enter into Dialogue?’ on Tuesday, September 22, from 3:50pm - 4:20pm, in the Email Marketing Theater.

You can register online for complimentary tickets.

Marketing Week Live

Produced by Marketing Week, Marketing Week Live is the UK's only event to reflect marketeers changing role. In the current climate, marketeers are likely to be involved in more elements of the marketing mix, work across various disciplines and work closely with previously separate departments.

This event is providing a single destination for market research, online marketing, data marketing and in-store marketing activity.

Marketing Week Live is bringing together four individual exhibitions, each with a specific conference, into one venue at one time, creating a true melting pot of ideas and inspiration for the most forward thinking marketers.

Future of Web Design - Tour 2009

2009's Future of Web Design tour hits the road in September with talks and workshops on networking, microformats and numerous topics relating to making the most engrossing online marketing platforms possible.

With Key speakers including Clearleft's Paul Annett, Steve Pearce from Skype and Patrick Lauke 'Web Evangelist' at Opera and columnist for .net Magazine, the sessions prove to be quite dynamic and way above value for money with ticket prices starting at £44.00 for early bird buyers.

Where is it?

Hosted by Carsonified, who had great success with last months FOWD event in London, will be pulling the bus over on the following dates:

02 Sept - Belfast
09 Sept - Bristol
14 Sept - Glasgow
16 Spet - Leeds

For more information check out the FOWDTOUR website
http://events.carsonified.com/fowd/2009/tour

UX London Sells Out

Clear left logo

UX London is a unique event combining inspirational talks with in-depth workshops presented by some of the industry’s biggest names.

The now sold out event is pitched at both those just starting in the industry as well as seasoned pro's.

Taking place at the Cumberland Hotel in London, Brighton based Clearleft host the three day event which sees workshops in branistorming, information architecture, strategy and planning and a plethora of other all important developing and experience shaping concepts.

The company are no strangers to events such as this with Paul Annett providing a well receive talk at this years SXSW festival. You can watch the screencast at paulannett.co.uk/sxsw09

O'Reilly Found Conference postponed

The O'Reilly search aquisition conference which was due to take place June 9-11th in Burlingame, California has been postponed, according to the O'Reilly website, "Due to the challenging economic environment".

We take that to mean that their rather high price for seats put the majority of people interested off.

The notice continues with. "If you would like to continue the conversation on making the web easier to find, please visit janeandrobot.com and follow twitter.com/janeandrobot to become part of the community, read the latest on technical SEO issues from industry experts, and attend local technical SEO meetups.".

Perhaps nobody found the site in natural search? Or maybe it's just time for conferences to start looking at the continued high price tags for day seminars and gauging their value to the end user?

Social Media For Businesses

June 2nd, University of Westminster, London

A one-day course designed to give delegates a thorough grounding in the latest web trends for talking about your brand, business or organisation, as well as your own professional profile.

Social Media is the next generation of communications, going beyond the traditional media to personal communications with individuals, fostering genuine relationships, creating your own messages and creating value through sharing useful and interesting information.

More information: http://www.nmk.co.uk/event/2009/3/16/social-media-for-business

Online Marketing Show 2009

Online Marketing Show 09

Brought to you by New Media Age, the Online Marketing Show is your one stop shop to find out all there is to know about integrating online marketing into your campaigns to achieve winning results!

With over 50 exhibitors specialising in mobile, search, email, affiliate marketing, the NMA L!ve conference talking about the hottest digital marketing topics, free workshops and a free IDM Academy day focusing on digital marketing, this years event certainly packs a punch.

 

Running from June 30th to July 1st at Olympia in London, and now official part of Marketing Week Live the event is open to anyone and registration is free. For more information on the event, and registration for tickets, visit www.onlinemarketingshow.co.uk.

Pure lead sponsors and co-creators of The Email Marketing Manual will be exhibiting at stand A124.

Internetworld 2009 - 28-30 April 2009 - London

Next week see's Europes longest running and largest event for digital marketing and e-commerce land for 3 days in Earls Court London.
With over 13,000 visitors and 300+ exhibitors, the 17-year strong event is set to inform and educate with some 200 seminars across the three days, featuring talks on Email and Mobile marketing from Pure360, Silverpop, Watch, eCircle, dotmailer, and Adestra to name but a few.
Along with EMM sponsors Pure360, there will be a plethora of digital marketing stands and the opportunity to play around with some great tech.

Entry is free by registration at http://snurl.com/g9pqj

Ad:tech Paris, 7-8 April 2009, Palais des Congrès, Paris

Now in its third year ad:tech Paris brings together key international media owners, brands and agencies to discuss the challenges they face in 2009, as global turmoil will influence adspend and marketing investment.

Pure, lead sponsors and co-creators of Email Marketing Manual are heading to ad:tech Paris to exhibit (stand 62), with one of their leading experts Adam Bambrough hosting a seminar entitled 'Email marketing: don't just talk - listen, then engage'.

This talk will provide an insight into the techniques & technology which will enable you not only to truly understand what your recipients are interested in hearing, but then to ensure you are saying the right things to the right people at the right time.

The presentation will be available online at www.pure360.com following the exhibition.

Pure Sponsoring Brighton Festival, 2 – 24th May 2009

Brighton Festival 2009

Pure are proud to be sponsoring once again the annual Brighton Festival, this year sees the festival reaching it's 43rd year of operation.

Pure are supporting this unique festival by providing the use of their online email and SMS marketing solution PureResponse.

Over 200,000 emails will be sent throughout the festival, which proved highly valuable to the event last year.