How can you use email to increase your brand presence on social networking sites?

If you already have your own social networking groups and are looking to promote them or want to spread your marketing messages across these sites, read on for some top tips. 

Artigiano, the UK's leading Italian fashion brand, was particularly interested in looking at increasing their open rates. Artigiano work closely with key fashion houses in Italy, to bring stylish, high quality clothes, perfectly designed and shaped for women in the UK.

Duncan Birch reviews the findings of an 'Email Tune-Up', carried out for this high profile brand. The intention; to look closely at aspects affecting Artigiano's open rates, giving recommendations for improvements.

Marketeers are increasingly finding that they need to communicate to a global community. Audiences have become more sophisticated, and mass marketed emails, without customisation, are no longer acceptable.

So, how do you fully convert your emails into different languages in order to provide your audience with the tailored message they expect?

GP Bullhound, Europe's leading investment bank in technology and digital media, announced the results of the 2009 Media Momentum Top 50, a run down of the fastest growing digital media companies in Europe. Pure360, are the only ESP in the top 50, listed as number 18, with recorded revenue growth of 100.5% over the past two years.

The announcement of the top 50 highlights that despite the economic downturn; the digital industry is in robust health, with innovative firms continuing to show exceptional levels of revenue growth. Seatwave, the online fan-to-fan ticket exchange topped the table, with revenue growth of 2203.1%, followed by isango.com, BuyVIP and LeadPoint UK.

You can download the full report at mediamomentum.co.uk

Email Marketing Manual, in association with sponsors pure360.com and the fantastic team at graze.com is launching its first ever competition.

Graze support healthy eating with their incredible graze boxes via post so you can eat freshly prepared and personalised lunches without even leaving your desk.

How To Enter - This Competion is now CLOSED.

Entries will close at mid-day on June 29th, With the winner being announced in the July edition of the Email Marketing Manual Newsletter.

*subject to terms and conditions

In an increasingly competitive market, how do you get your customers attention? How do you increase your mailing lists?  Are you able to make your marketing budget go further by creating a viral marketing campaign?

This month, Pure spoke with Ryan Badger, Online Marketing Manager at Paramount Restaurants Ltd.

Ryan Badger explained how Paramount Restaurants have built a both simple and incredibly successful online marketing strategy combining viral marketing and online vouchers.

Travelbound provide exciting holidays for schools and students alike. Their desire to add this excitement and sense of adventure to the email marketing lead them to the creative team at pure360.com.

Andy Parker, html - email designer at Pure360 takes us through the process of creating an email template which stays on-brand and makes email truly interactive.

The Technology For Marketing and Advertising Exhibition 2009. London, Tuesday 24th - Wednesday 25th February 2009.

The UK's only integrated marketing solutions event for marketing, media and advertising professionals.

Are your direct marketing & online advertising campaigns stealing the show from the competition?
They will with the help of the UK's largest integrated marketing solutions event - Technology for Marketing & Advertising 2009 - a growing show which promises to be even better in 2009!